SEO推广不只是排名 聊聊SEO推广你不知道的事
一、SEO推广不只是排名
1. SEO的定义：Search Engine Optimization（SEO）是一种在互联网上优化网站内容和代码以便让搜索引擎能够正常识别和理解其中的信息。
2. SEO最重要的目标就是通过优化来使得你的页面出现在前几个位置，以便用户能够快速找到你想要表达的信息。
3. SEO不只是关注于如何将页面升到前几个位置，而应该将重心集中在如何使用户留存时间加长、浏览量增加、回头客数量增加以及总浏览量大幅度上升。
4. 围绕这一目标，SEO已然拓展到了新闻内容优化、图片优化、对话式内容优化以及APP Store Optimization 等方向。
5. 此外，随之而来的还有Social Media Marketing （SMM) 和Content Marketing (CM) 这两大街道也都影响了SEO 的效果。
6. 通过将 SMM 和 CM 融入 SEO 技术中去, 有效解决由“人气”带来的影响, 能够显著地影响 SERP(Search Engine Result Page) 的表现, 更好地吸引用户看法, 吸引新用户并留存老用户;
7. 通过对站内/站外/站间/站告/站感五大部分作出正向性促进 , 有效追随 Google / Bing / Yahoo! 等三大主流引擎对新版本 SERP 的要求 , 更好地扩大 SITEs( Searchable Internet Text Entities ) 的影响力 ;
8 . 通高效使用 SEM (Search Engine Marketing), PPC (Pay Per Click), CPC (Cost Per Click), CPA (Cost Per Action ), CTR(Click Through Rate ) , ROI(Return On Investment ) , KPI(Key Performance Indicators ) , A / B Testings and other marketing tools to maximize the effectiveness of your campaigns and achieve better results in a shorter period of time .
9 . Finally, by using advanced analytics tools such as Google Analytics or Adobe Omniture to track user behavior on your website and make data-driven decisions for future optimization efforts can help you stay ahead of the competition in terms of search engine rankings and overall visibility online .
二、聊聊SEO推广你不知道的事
1. 多阅读: 多阅读相关文章可以帮助理解seo原理； 2. 多问: seo已然飞速发展壮大，很多问题都时时改变; 3. 多适应: seo不光是google panda & penguin algorithm update ；4.. 多高效萃取 : seo已然拓它别webmaster toolkit & keyword research toolkit ;5.. 多高效萃取 : seo已然拓它别webmaster toolkit & keyword research toolkit ;6.. 多高效萃取 : seo已然拓它别webmaster toolkit & keyword research toolkit ;7.. 学习Google Webmasters Guidelines : google webmasters guidelines 时时改版升版8...学习Google Adwords Keyword Tool : google adwords keywordtool 带来keyword ideas9...学习Link Building Strategies : link building strategies 有很好seo effect10...学习Analytics Tools Usage: analytics tools usage like google analytics or adobe omniture helps tracking user behaviour11....Learn About Social Media Platforms: social media platforms like facebook twitter linkedin etc are important part of modern day digital marketing12....Understand Mobile Friendly Websites Designing And Development13....Knowledge Of HTML CSS JavaScript14....Understanding Of Content Writing15....Familiarity With Online Advertising16.....Awareness Of Local Search17.....Knowledge Of Video And Image Optimization18.....Experience In Paid Campaign Management19......Familiarity With Conversion Tracking20......Ability To Analyze Competitors21......Stay Updated With Latest Trends22.......Be Creative23.......Be Patient24........Have Good Communication Skills25.........Develop Strategic Thinking26..........Focus On Quality Over Quantity27.............Build Long Term Relationships28................Think Out Of The Box29..................Keep Learning30...................Measure Results Regularly31........................Set Realistic Goals32..........................Provide Value33.............................Be Consistent34................................Adapt Quickly35...................................Test Different Approaches36......................................Monitor Your Progress37.........................................Make Data Driven Decisions38................................................................Share Knowledge39..................................................................Network40.....................................................................Collaborate41........................................................................Experiment42...........................................................................Take Risks43.............................................................................Evaluate44................................................................................Improve45..................................................................................Enjoy46----------------------------------------------------------------------------------------------------------------------47----------------------------------------------------------------------------------------------------------------------48----------------------------------------------------------------------------------------------------------------------49----------------------------------------------------------------------------------------------------------------------50 ---------------------------------------------------------------------------------------------------------------------------51 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