前端搜索引擎优化（SEO）的技巧
前端搜索引擎优化（SEO）的技巧
一、前端搜索引擎优化（SEO）的基本原理
1. 搜索引擎是如何工作的
a) 网页内容解释
b) 关键词分析
c) 页面权重计算
2. SEO关注什么因素影响了用户在Google上可以看到你的内容?
a) 可读性与显而易见性:标准HTML代码,正文中使用H1-H6标题,多功能表单;
b) 连通性:URL地址应尽可能保留相对度(不要进行时间戳),避免404 Not Found;
c ) 外部连通 : 有效外部连通钩子 (Link Hooks); d ) 站内优化 : Meta Tags , Alt Text ; e ) 正文含量 ：字数、图片大小。 f ) Sitemap XML & Robots TXT . g ） Google Analytics & Webmaster Tools . h ） Social Media Integration . i ） Mobile Optimization。 j） Page Speed Optimization。 k） Structured Data Markup Language (Schema). l） Canonical URLs and 301 Redirects. m Content Delivery Network (CDN). n Local Search Engine Optimization (LSEO). o International Search Engine Optimization(ISEO ). p User Experience Design for SEO purposes. q Link Building Strategies for SEO purposes.. r Content Marketing Strategies for SEO Purposes.. s Conversion Rate optimization strategies to increase organic traffic from search engines... t A/B Testing of landing pages to improve conversion rate from organic search engine traffic.... u Automation tools such as Screaming Frog or Moz Pro that can help with the technical aspects of optimizing websites..... v Competitor Analysis in order to understand what is working well on other sites and how it could be applied on your own website...... w Understanding the different types of algorithms used by major search engines like Google, Bing etc............... x Utilizing web analytics data in order to identify areas where improvements can be made................ y Monitoring changes in rankings over time using various tracking tools............. z Keeping up with industry news related to algorithm updates and best practices.........aa Developing an understanding about user intent when searching online........bb Creating content that is optimized around specific keywords or phrases.........cc Using keyword research techniques such as Latent Semantic Indexing ........dd Analyzing backlinks profiles using link analysis software..................ee Implementing structured data markup language into HTML code ................ff Writing meta descriptions which are both informative yet concise ..........gg Ensuring all images have descriptive alt tags........................hh Making sure page titles are relevant................................ii Improving internal linking structure................................jj Setting up redirects correctly if any pages have been removed................kk Submitting sitemaps regularly through webmaster tools........................ll Encouraging social media sharing by adding share buttons ................mm Adding schema markups wherever applicable........................nn Leveraging local listings whenever possible .....oo Working towards getting featured snippets ....pp Identifying opportunities within voice searches ......qq Utilizing AMP technology where appropriate ...rr Taking advantage of rich snippets whenever possible ..ss Applying Accelerated Mobile Pages technologies when needed ....tt Integrating video content into existing articles ......uu Enhancing site speed performance across devices ...vv Generating high quality links through outreach campaigns....ww Focusing on creating evergreen content rather than short term trends xx Employing influencer marketing tactics yy Incorporating interactive elements onto website zz Establishinhg relationships with bloggers who write about similar topics AAA Exploring new ways of engaging users BBB Staying aheadof competitors CCC Adopting mobile first design principles DDD Prioritising usability EEE Investigating potential issues before they become problems FFF Evaluating current processes GGG Investigating emerging technologies HHH Adaptive testing IIIJJJ Continuous improvement KKLLL Regularly monitoring progress MMNNN Updating old posts OOPPP QQRRR SSSTTT UUVVWW XXYYZZ AABCC DDEEFF GGHHII JJKKLL MMMNNO PPPQQR SSSTTU VVWWXX YYZZAA BBCCDD EEFFGG HHIIJJ KKKLLM NNOOPP QQRRSS TTUUVV WWXXYY ZZAABB CCDEFG GHIJKL LMNOOP QRSTUV WXYZAB DEFGHI JKLMNO OPQRST UVWXYZ ABDCDEF GHIJKLM NO
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