B2C网站的SEO优化应该怎么做?
一、B2C网站的SEO优化
1. 确定关键词:在进行B2C网站的SEO优化之前,要先明确相应产品或服务所对应的主要搜索引擎用户使用什么样的关键词来查找。可以通过分析市场上各大广告资料、浏览调整已有内容中出现量多高但是不能得到正当回应者作为参考,然后将这些保留好。
2. 建立内部链接: 两者间存在一定相互依存性, 所以必须建立内部链接, 连通首尾; 首就是将重要信誉单位(如BBB)、物流方式(UPS/FedEx)、法律声明 (隐原权声明/版权声明) 等独特性文字加上URL 阅读时间不太久即可理解; 在此情形中, 末就是将“About Us” “Contact Us” “Privacy Policy" "Terms of Use" 之 URL 标注准备好。
3. 天然流量: B2C SEO 优化时天然流量也快速增加 , 进行Blogger Outreach Program (BOOP), Guest Blogging & Social Media Marketing (SMM). BOOP : 和Bloggers / Influencers 进行Outreach program , SMM : Facebook Ads / Twitter Ads / Instagram Ads . Guest Blogging : Google News Submission & Press Release Distribution .
4. Title Tag Optimization :Title tag optimization 时遵循Google Webmaster Guidelines (GWG ) ; GWG 本人感触title tags should be descriptive and concise with the most important keywords at the beginning of title tag for better visibility in search engine result pages.(SERPs).
5. Meta Description Optimization :Meta description optimization is also an important part to increase organic traffic from SERP's as it helps to attract more visitors by providing a brief summary about your website content on SERP's which can help you get higher click-through rate than other websites listed on same page in SERPs..
6 Content Quality Improvement: Content quality improvement is one of the key factors that need to be taken into consideration while optimizing any website for SEO purposes because if your content isn't up-to-date or relevant then there are chances that users won't find what they're looking for and will leave without taking any action which could lead to lower rankings in search engines like Google etc.. So make sure you have high quality unique contents related to products or services offered by your business so that customers can easily find them when searching online through various search engines such as Bing Yahoo etc...
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