五步教你如何做好新网站SEO优化

2023-12-26 23阅读

一、确定关键词

1. 第一,要建立新网站的SEO优化,就必须明确相应的关键词。可以通过搜集用户在搜索引擎中输入的常用语句来判断出最佳的SEO优化方向。

2. 可以使用Google Adwords Keyword Planner工具来对不同行业内部市场情况进行分析;也可们根据产品特性、功能特征、形象代表性单字或者多字作为重要考量因子去找准最佳keywords 。

五步教你如何做好新网站SEO优化

3. 找好keywords之后就是将它整理成一个”Keyword Map”, 这样便于时间上对不同pages 站内seo 优化时保留正确方法并把 keywords 咬得正好大小, 有助于 SEO 精准度和效益最大化;

二、URL/Title/Meta Description 三剑客:

1. URL : 标明page content , page title , keyword ; 2) Title : 高度 relevant to the page content and include primary keyword; 3) Meta description: brief summary of the page contents with a call-to-action phrase that encourages users to click through from SERP . 4). H tags (H1 - H6): use h tags for headings on pages as it helps search engine crawlers understand what your webpages are about and also help in ranking higher in SERPs . 5). Image Alt Tags & File Names: Use descriptive file names for images used on website which will help search engines identify them better and rank them accordingly . Also make sure you add alt text or alternative text to all images so that if they don't load properly then at least user can get an idea of what image is supposed to be there by reading its alt tag description .

三、Content Optimization : 1). Content Quality & Relevancy : Make sure your website has high quality unique content which is relevant to target audience needs as well as related topics around it so that visitors stay longer on site thus increasing chances of conversion rate optimization(CRO); 2 ). Internal Linking Structure : Properly link different pages within same domain using anchor texts containing targeted keywords this way not only does Googlebot crawl more easily but also gives readers easy navigation options while browsing through multiple pages ; 3 ) External Links / Backlinks Building Strategy – Build backlinks from other websites having good authority score like news sites, blogs etc., this will increase trustworthiness among search engines resulting into improved rankings over time.; 4 ) Social Media Presence – Create social media profiles across major platforms like Facebook, Twitter etc., share interesting posts regularly along with links pointing towards main website thus driving more traffic organically without any paid campaigns involved.; 5 ). Mobile Friendly Website Design– As per recent stats majority people access internet via mobile devices hence making sure your new website design should be responsive enough such that it looks great no matter whatever device visitor uses whether desktop or mobile phone..

四、Webmaster Tools Setup : 1 ). Google Search Console setup – This tool allows webmasters submit sitemaps directly into google indexer thereby helping bots discover new URLs faster than ever before plus provides detailed insights regarding how many times particular webpage was crawled by google bot during certain period including errors encountered while crawling those URLs if any occurred due their technical issues; 2 ) Bing Webmaster Tool setup - Similar functionality offered by bing just like GSC except here we have additional features such as “Bing Site Explorer” where one can check out competitor's backlink profile too! Plus another cool feature called “Link From Domain Report" which shows list of domains linking towards our own domain name giving us valuable insight about who else might be talking about our brand online ! ; 3 ) Yandex Webmaster Tool Setup - It offers similar functionalities provided by both GSC & BWT combined together allowing us track performance metrics associated with organic searches done via yandex platform itself i.e Russia based market segment specifically! So setting up account here would definitely give extra edge when targeting Russian speaking countries worldwide!.

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